INNOVATION 
MANAGEMENT

Deeply embedded in the DNA of every company and also in every racing team is the desire to simplify and optimise existing achievements and tackle new challenges in order to continually generate added value for the customer and thus achieve a competitive edge on the market.

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Innovation management therefore includes all measures to promote and utilise innovation in the company. Attention is focused not only on what is new in this respect, but also on the benefits the innovation can offer. The goal is to achieve new and improved products, business models and processes and to apply transformational leadership concepts.

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Agile methods are ideal companions for any innovative company. The focus here is on identifying and elaborating actual customer needs and requirements. The minimally functional product delivers results early and thus allows short feedback loops and continuous improvements to be achieved.

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Together with the customer, partners and clients, we put together interdisciplinary teams, establish efficient forms of cooperation and implement working tools so that we can streamline the development process to the required results in agile software projects.